-
The Power of the Franchise
Some members may have seen a recent media article (Pink News) about a film star, Charlize Theron, being criticised for allowing her adopted son to wear an Elsa Dress and wig. If you’re not already aware, there is a massive marketing franchise built up around an animated film called Frozen. The main characters are two princesses called Anna and Elsa.
This story was of great personal interest to me as my grandson, now nearly 5, is besotted with the whole thing and I nearly always have to play the DVD for him when he comes to visit. He has dresses for both princesses but I think looks prettiest in the Anna one. One day, not long ago, he rolled up to our apartment wearing it accompanied by my son who seems to have begrudgingly become used to the idea. I just say to him: “Don’t worry, he will grow up to be who he will be.”
It is probably a bit early to judge where my grandson is going with this but he has a great interest in wearing girls’ clothes and refuses to have his hair cut. One day we picked him up from school and there he was with his Elsa dress tucked under his arm. Going up in the lift to our apartment, an older man asked him if he was a boy or a girl. Without hesitation, he replied: “A girl!”
We live in interesting times.