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Myer hires first men for lingerie department
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Quote:Myer hires first men for lingerie departmentBy Jen Melocco
August 22, 2007 12:10am
Article from: The Daily TelegraphIt’S been the last female bastion but now blokes are moving into the women’s underwear department.
Underwear label Davenport has employed men to sell their fun label as they move into the youth underwear market.
The move puts 22-year-old Paul Barton in the frontline, as the first male to work in women’s underwear at Myer’s Sydney city store.
“I’ve never worked in lingerie but I thought this is going to be fun,” said Mr Barton.
To get him up to speed on lingerie he was given two hours training on product range and sizing by Davenport.
He had also been supplied with a bra sizing chart.
Robyn Scorer and Laura Hawkins, both 16, said they welcomed the move of men serving for the brand.
http://www.news.com.au/business/story/0,23636,22285913-462,00.html?from=mostpop
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